Tourism Authority of Thailand conducts India’s first ever luxury virtual connect

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Tourism Authority of Thailand (TAT) conducted India Luxury Virtual Connect (ILVC), India’s first ever virtual road show, which was designed exclusively for leading travel partners across key metro cities in India to touch base with the Thai private sector while maintaining social distance from their respective homes. The first ever India Luxury Virtual Connect (ILVC) conducted on July 15-16 witnessed participation from around 28 Thai luxury sellers along with close to 175 travel agents across Indian cities.

The ILVC interface, developed by Travel Gyan, is a virtual platform for leading travel partners to experience the road show exactly in the same format as the physical road show. The objective of ILVC was to introduce brand new products to cater to the luxury segment in India and further to share situation update in Thailand for the Indian buyers to understand the changing landscape of tourism. Basis industry predictions, TAT is presently concentrating its outreach measures on the luxury segment as the Indian elites are expected to make the first travel movements post complete unlocking of restrictions in India.

ILVC followed round-robin setup wherein the buyers and sellers followed a pre-fixed meeting schedule and interacted and shared information relevant to the product. They also got a chance to download brochures, fact sheets and exchange business cards from the virtual resources centre. The daylong event ILVC marked as the commencement of a new remarkable era in the travel trade industry through which the world of travel can be connected by only few clicks.

Cholada Siddhivarn, director, TAT Mumbai said, “We are extremely delighted to have introduced a platform like ILVC to the Indian market and help the Thai private sector and reach out to buyers across the country and discuss the future of travel in the post unlocking period. We are certain that this networking will help us drive arrivals to Thailand as soon as international travel is permitted.”

Vachirachai Sirisumpan, director, TAT New Delhi added, “Though it is still not clear when the international tourists from India will be able to travel to Thailand but it is important for us to stay connected with our partners. TAT India Offices would like to connect our Thai hospitality and travel businesses with travel agents in India and use this platform to update the products and services as well as all safety and health measures be taken in order to ensure and boost confidence of tourists. Luxury travel segment is a very important market for Post-Covid travel period which Thailand can ensure to meet the wish list of all travellers for luxury experiences and accommodation as well as gastronomy, arts and crafts, nature and beaches.”

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